Optimise Blog Title for Search engine Results

The Default blogger Post/Page Titles are in the Format

Blog Name: Post Name . But don't you feel that the Post Title should be given a little more importance on the Post Page? The search results including those on search engines like Google and Yahoo use these titles.So it is always better to keep your title more related to your post content.So don’t you think that it would be better if Title Starts with your Post Title and ends with your Blog Title.I do believe that it will definitely improve your Click Through Rate.

The result of applying this hack is as follow

Before The Trick

After The Trick

How To Do

1. Login to your blogger account
2. From your Dashboard opt for Layout/ Design/Template
3. Now choose Edit Html. You will see your template code there. In that template code find

   <title><data:blog.pageTitle/></title>

   and replace it with

   <b:if cond='data:blog.url == data:blog.homepageUrl'>
   <title><data:blog.pageTitle/></title>
   <b:else/>
   <title><data:blog.pageName/><b:if cond='data:blog.pageName'> - </b:if><data:blog.title/></title>
   </b:if>

4. Now Save the Template.
5. After saving the template take a look at your blog post pages and your will notice the change in titles in your browser's title bar.

Search Engines do not re-index your site every day. So these changes won’t be reflected onto Google Search result pages until Google’s crawlers reach that page again.

Tweet